We build brands with a point of view. From identity and naming through packaging, creative direction, and digital — for lifestyle, design, and hospitality brands.
We believe branding is an act of curation. Every element — name, mark, palette, typeface, tone — should say something true about who you are. We work closely with founders and operators to surface what makes a brand worth paying attention to, then build the visual and verbal systems to express it everywhere.
A branding studio like Colossus Mfg. builds the full visual and verbal identity of a brand — name, logo, color palette, typography, tone of voice, packaging, and digital presence. We don't just make things look good; we make sure everything you put out says the same true thing about who you are.
Branding projects at Colossus Mfg. are scoped individually based on what you need. A focused identity project — mark, palette, type — typically starts around $8k and can go upwards of $75k or more, depending on depth and scope. Full-service brand builds including packaging, digital, motion graphics and creative direction are scoped as comprehensive engagements. We'll tell you exactly what's involved before any work begins.
A rebrand means starting from scratch — new name, new identity, new positioning. A refresh means evolving what you have to feel more current and consistent. Most established brands need a refresh, not a rebrand. We'll be honest about which one makes sense after understanding where you are and where you're going.
We work with lifestyle, hospitality, and design brands — founders, operators, and creative businesses who care about how they show up in the world. We're based in Encinitas, CA and work with clients across California and beyond. If your brand has a real point of view, we're probably a good fit.
